Use Short Videos for Better B2B Sales

Over on "Business 2 Community" Bruce McKenzie posted a great article on three ways to use short video to extend your B2B sales reach. First it's important to remember that in B2B the buying decision is made by a team...

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8 reasons to add online video to your marketing plans

In this B2B Marketing post, John Dillon outlines the key trends that are lifting video to a must have marketing tool. To recap the trends: Three quarters of marketers are planning to add video to their sites, making it a...

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Is that a video in your pocket, or are you just glad to see me? 75% say video!

  With all due respect to Mae West's (Look her up kids) question on what interesting thing may be in your pocket, today we know the answer is a mobile phone. There are now more phones than people on the...

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Meetup.com as a marketing resource

If like me you always thought Meetup.com was a dating site for hip singles, think again. I get excited just scanning my local meetup options: Data Scientists Meetups - This is a real thing and a great place to learn...

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Video about video marketing market

The title is a tongue-twister but this infographic video provides eye opening statistics on the prevalence of video in business. Bottom-line is if you're not leveraging video you're falling behind. http://youtu.be/VyqD0Vzo_K8

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Latest study shows videos very effective

This MediaSilo article pulls together several sources of research that show that the use of video content in marketing, sales, and support significantly improves performance. To quote the article: Videos Increase a Viewer’s Understanding Of Your Product Or Service by 74% An...

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Microsoft Dynamics gives a shout out

Just got a shout out from Microsoft with the second post of the Two Minute Videos series designed to give CRM users and administrators quick tips to solve problems and work more effectively.

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Take Two Minutes: “For Better Territory Management”

Edgewater Fullscope just posted a link to the second installment of the Two Minute video series I produced. Check it out HERE.

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